Responsibilities, include but are not limited to: 

• Ensure there is a closed loop data journey between Microsoft Dynamics 2011 CRM and Magento platform
• Gather CRM business requirements and manage completion of enhancements. Technical knowledge of various integrations is a plus.
• Segment CRM customer data for various manual and automated campaigns.
• Manage DotMailers campaigns, lists, segmentation, reports and analysis.
• Grow the list organically. 

Minimum Qualifications: 

Education

• BS degree in Marketing/IT or equivalent from a reputed university.
• Minimum Knowledge and Experience 
• 3 to 5 years of work experience.
• Hands on experience with DotMailers, list segmentation strategies such as groups and marketing automation.
• Proven work experience as an Email Marketing Manager or Digital Marketing Specialist.
• Technical and functional knowledge of Microsoft Dynamics CRM including integrations.
• MS Excel data analysis.
• Hands on experience with HTML and content management systems.
• Proficiency in marketing automation technology.
• Basic knowledge of SEO/SEM and Google Analytics.
• Customer segmentation and database marketing.
• Familiarity with analytical and database tools
• Excellent written and spoken communication skills.
• Strong project management skills.
• An ability to work under tight deadlines.
• Have a strong work ethic, positive attitude and go-getter mind set.
• Ability to work with various departments within the organization.